Unit University of Macau
Faculty/Department Faculty of Business Administration – Department of Integrated Resort and Tourism Management
Research Interest
  • Smart Tourism
  • Website Evaluation and eWOM Analysis
  • Technology Management and Applications
  • Computer-Assisted Education

Signature Publications

  • Bui, V., Alaei, A.R., Vu, H.Q., Li, G., & Law, R. Revisiting Tourism Destination Image: A Holistic Measurement Framework Using Big Data. Journal of Travel Research. In Press.
  • Li, X., Li, H., Pan, B., & Law, R.(2021). Machine Learning in Internet Search Query Selection for Tourism Forecasting. Journal of Travel Research. 60(6), 1213-1231.
  • Zhang, Y., Li, G., Muskat, B., & Law, R. (2021) Tourism Demand Forecasting: A Decomposed Deep Learning Approach. Journal of Travel Research. 60(5). 981-997.

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